Digital Creative Agency.
Develop a campaign to communicate the product benefits of the Oracle Business Cloud proposition to a targeted FT audience base.
Creation of a content rich Adfeature to showcase Oracle’s Business Cloud solutions targeting the FT’s CEO, CTO & CIO audiences. Responsive designed portal built to sit with the FT.com framework to deliver a seamless and immersive user experience. Content included video, interactive infographics and social sharing. A suite of traffic driving digital ads including leaderboard, half page and ribbon was produced to support the campaign.
Delivery of a high informative and engaging campaign. Measured by content views (volume and duration), video plays and CTR’s.
Website, Responsive Design, Advertising, Content Marketing.